Global music icon Beyoncé stars in new Levi’s advertising campaign
This is the first chapter in the campaign, which reinterprets several of the brand’s iconic advertisements from past decades.
Events
The AMC brings African marketing professionals together for networking and training events throughout the year.
Our Strategic Marketing Magazine has been converted into online publications for ease of viewing.
Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
Free monthly marketing news, articles, events and publication release notifications.
This is the first chapter in the campaign, which reinterprets several of the brand’s iconic advertisements from past decades.
Study finds people are particularly outraged when emotional marketing communications are written by artificial intelligence.
Event has also been postponed to March 2025 to extend the nomination period to cover the full 2024 cycle.
Confederation has fast-paced online Express Courses you can complete in a week, to in-depth studies taking from six weeks to 10 months.
When designing labels, wine brands should involve more women in the process and pilot test labels for gender cues, researchers suggest.
Proving the value of strategy is even more important in the age of AI. But core skills are under threat.
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Free monthly marketing news, articles, events and publication release notifications.
Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.
Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.
Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.