African Marketing Confederation https://validator.w3.org/feed/docs/rss2.html 2026 AMC Awards Once close to oblivion, SA retailer Edgars is making a comeback awards remake Why influencer marketing success requires all hands on deck Deadline looms for African marketing and supply chain awards Marketing’s role in book on how Ghana can deliver public service excelLENCE Researchers study why negative brand news fails to deter some customers Malawi’s marketing body confirms keynote speaker for annual conference When the same online search query produces vastly different results Sports brand Adidas moves its $512m global media account to Omnicon PepsiCo loses some fizz as Coca-Cola captures its Marriott business Members test calendar styling Publicis Groupe Africa appoints Managing Director: Rest of Africa Ethiopia launches national coffee initiative to boost export earnings Penny takes on Pixie in the grocery home-delivery battleground Traceability: Giving Africa a marketing edge the world can audit Drinks giant Diageo announces appointment of Managing Director for Africa Revived Express store brand hits the mark for Edgars in Zimbabwe How the World Cup could finally unite us under one great brand Kenyan agency wins first Cannes Lions Grand Prix in nation’s history Uganda launches a national coffee brand at major EU trade show AI trolley users rack up higher basket values and spend longer in store Both rich and poor buy more counterfeit goods than the middle class Africa’s most valuable world cup export isn’t football – it’s culture Customer experience touchpoints create most brand equity – report Global athletic footwear brand Skechers establishing first African factory Demand for sportswear is sprinting ahead of the wider apparel market Coca-Cola HBC plans $1.3-billion investment in Egypt to 2030 Study explores environmental cost and perceptions of influencer PR gifts Effie releases annual global rankings of marketing effectiveness Southern African marketing bodies wrap up first Regional Winter School Nominations deadline for the 2026 AMC Awards has been extended Cape Town strikes triple gold for its destination marketing videos Brand distinctiveness climbs to the top tier of marketer priorities Study finds that AI labelling does not hurt video ad performance ChatGPT ads in Africa: A game changer or a trust gamble? Angola is about to clamp down on certain foreign food imports Justin Sargent takes up strategic advisory role at Maverick Research AMC Conference 2026 WPP creates a new kind of talent pipeline designed for the AI era African Marketing Confederation – The Leading Marketing Professional Body Africa-focused coffee shop chain hits milestone of 400 stores Burger outlet gets smashed and squashed for new product launch Are vague claims good for your brand? Researchers say the answer’s ‘yes’ Home-delivery brand delivers SA culture to Mexico ahead of World Cup Extensive infrastructure upgrade planned for Douala–Bangui corridor Bolt Food Kenya joins forces with supermarket chain in strategic shift Current issue of our AMC magazine brings latest news and insights for Africa’s marketers Home page of the african marketing confederation