Lego uses AR to create a friendly trans-Atlantic snowball competition
Brand leverages tech to bring smiles to the faces of shoppers at its stores in London and New York, while encouraging the concept of ‘play’.
Brand leverages tech to bring smiles to the faces of shoppers at its stores in London and New York, while encouraging the concept of ‘play’.
Five-nation study concludes the augmented reality’s ability to drive personalised consumer experiences will boost sales.
The auto brand’s US marketing team is sending augmented reality driving into homes across America as it promoted the new Taos SUV.