Findings show that self-checkout systems – despite advantages in speed, ease of use and cost reduction – can decrease customer loyalty.
New research: Do self-service checkouts impact grocery store loyalty? Read More »
Digital innovations by businesses on the continent will fail unless they are accompanied by high levels of customer trust, study finds.
Africa’s growing number of young consumers seeking trustworthy brands Read More »
FNB celebrates being recognised as a technology leader and the Middle East and Africa Regional Loyalty Champion of the Year.
Usage has grown from an average of 3.6 loyalty programmes per person eight years ago, to 9.2 programmes in 2022, annual study finds.
Loyalty Programmes Read More »
Shoprite Group wins the best retail programme for its Xtra Savings initiative and also industry personality of the year.
Loyalty Programmes Read More »
The continent has huge potential for the development of loyalty programmes – providing the rewards are relevant and meaningful.
Loyalty Programmes Read More »
Researchers study which social media posts make loyalty programme customers more likely to purchase something, versus other clients.
Loyalty Programmes Read More »
More than a quarter of those surveyed said they were ‘less loyal’ now, and researchers warn that ‘habit’ is not ‘loyalty’.
Organisations have had to rethink their relationships with customers, meaning traditional tactics are no longer being sufficient.
Around 80% of customers say they are willing to pay more for a better experience. Can ‘loyalty’ practitioners leverage this?
info@africanmarketingconfederation.org
Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.
Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.
Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.