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Digital Marketing

Social Media

Social Media

Market researcher expects 32-million people will leave the platform in 2023 and 2024, while ad revenue will be ‘essentially flat’.

The Internet

The Internet

Online users in almost every country surveyed want better control over how their personal data is collected, used and sold.

The Metaverse

The Metaverse

While marketers and creatives seem to love the Metaverse, investors and financiers are taking a more sceptical view of its potential.

Social Media

Social Media

Forget value propositions, messaging hierarchies and rigid content strategies. You’ll get bogged down and miss what TikTok is all about: Fun!