Traditional Media
Traditional media remains stronger on the continent than in developed markets, with relatively high cost of digital access being a factor.
Digital Media
Digital Media Landscape
Finance, FMCG and alcohol remain the categories with the highest percentage of media spend in South Africa.
Media Buying
Exclusive SSA sales partner for digital media brands such as Twitter, Spotify and Snapchat acquired by global media player.
Google boosts digital marketing
In what will be a boon to digital marketing initiatives, the planned investment will include enabling more affordable internet access.
