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E-commerce strategy

E-Commerce

E-Commerce

But don’t panic as November is traditionally the best month for installs and sales across most markets because of Black Friday.

The Internet

The Internet

Establishment of a new product-development centre in Kenya recognises immense potential of the continent’s growing mobile-first youth segment.

Global Strategy

Global Strategy

Amazon’s e-commerce footprint in Africa is still sadly lacking. But for local marketers looking offshore, Amazon offers many potential benefits.