E-Commerce
Global technology publication predicts online shopping on the continent is set to become ‘highly lucrative’.
Online shopping
E-Commerce
Leaked documents published in the US apparently show that Amazon.com will target South Africa and Nigeria early next year.
E-commerce
Nigerian-based company says consumer demand saw its orders increase by 40 percent year-on-year and revenue rise by 44 percent.
E-Commerce
Tech giant aims to cut down on online shopping sessions that are abandoned because consumers can’t find the product they’re looking for.
Social Commerce
Shoppers cannot yet purchase goods on the social media platform, but will be able to see up to 50 products showcased by merchants.
Black Friday + Cyber Monday
Spending on Black Friday and Cyber Monday is reducing because retailers are now extending the discount deals over a longer period.
E-commerce scams
Rise in online shopping equates to more dubious e-commerce sites that damage consumer confidence and result in lost revenue for businesses.
Online vs in-store shopping
Nielsen study gives a worldwide overview of customer experiences when shopping online and in-store, with online a clear winner during Covid.
Social media boosts online sales
Social media is becoming an increasingly important source of customers for online sellers, a recent international study finds.
