
WPP creates a new kind of talent pipeline designed for the AI era
Ad giant says Hex provides a solution to one of the creative industry’s most significant challenges: the AI talent gap.
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Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
Free monthly marketing news, articles, events and publication release notifications.

Ad giant says Hex provides a solution to one of the creative industry’s most significant challenges: the AI talent gap.

Vida e caffè believes its growth highlights the increasing ability of African consumer brands to scale regionally.

Innovative launch of new smash burger sees an entire pop-up restaurant ‘smashed’ for the occasion – from glasses to seats.

‘Best pies in town’. ‘Our city’s favourite hotel’. Unsubstantiated claims, but academics find this puffery does add bottom-line value.

Checkers Sixty60 ad campaign features a playful celebration of cultural crossovers as delivery rider takes to Mexico City’s streets.

Bolt moves beyond restaurant delivery into a multi-category convenience platform encompassing groceries, household items and other goods.
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