
Publicis Groupe Africa becomes Vodacom’s creative and production partner
The new partnership aims to support Vodacom’s evolution from a traditional telecommunications provider to a broader technology company.
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Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
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The new partnership aims to support Vodacom’s evolution from a traditional telecommunications provider to a broader technology company.

After more than three decades of partnering with FIFA on World Cup soccer, the company wants to spend its marketing budget elsewhere.

World OOH president believes the rising distrust of social media and big tech creates an opportunity for out-of-home practitioners.

Shane van Niekerk, who spent more than a quarter-century with the Mr Price group, is to take the reins at Homechoice.
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