Redefining honesty in a crisis: Why truth alone is not enough
Honesty must be demonstrated through transparency, accountability and action – shaping both reputation and future trust following a crisis.
November 10, 2026
From Zambia to the Horn of Africa
The 2027 AMC Conference
Join the continent's brightest marketing visionaries for our next historic gathering. See you in Ethiopia.
Excellence in Action: The 2026 AMC Awards
Certified Professional Marketer (Africa) - CPM(A)
The designation where global marketing standards meet African realities
ABOUT The African Marketing Confederation
The African Marketing Confederation is the ground-breaking pan-African body of marketing professionals spearheading the ongoing development of the highest possible standards of marketing across Africa.
Founded in 2011, the AMC is a leading collaboration between the African national marketing member bodies and associations to exchange expertise and information and to promote the marketing profession as a whole. By unifying the bodies in the various countries, the AMC is positioned to exchange expertise and information, provide intellectual capital, and to ensure that the continent has a platform for like-minded marketing professionals at the highest level.
A Proud Founding Member of the
World Marketing Council
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Events
The AMC brings African marketing professionals together for networking and training events throughout the year.
Education
The AMC offers an array of professional marketing courses and designations to signed up professionals of its member organisations.
Publications
Our Strategic Marketing Magazine has been converted into online publications for ease of viewing.
Strategic Marketing For Africa
Strategic Marketing for Africa is the premier magazine dedicated to covering the business of marketing across the African continent. The official publication of the African Marketing Confederation, it has been published in various formats since 2008 and provides credible, coherent and courageous editorial coverage on all matters related to marketing and its associated professions.
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LATEST news
Lesotho bank’s culturally intelligent campaign beats bigger rivals
In the funeral plan category, where most advertisements look like an obituary, Standard Lesotho Bank opted to ‘sell the cow’, not the policy.
November 10, 2026
AMC magazine brings latest news and insights for Africa’s marketers
Strategic Marketing for Africa, the publication for deep-thinking African marketing professionals, is not to be missed.
November 10, 2026
Global study of marketers and agencies is coming to Kenya for first time
CEO of Scopen says the expansion into East Africa is a natural progression following the success of the research in South Africa.
November 10, 2026
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African Marketing Confederation members
