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Corporate milestones

Corporate milestones

It’s 100 years since the company began as a small family owned business in downtown Johannesburg. But African expansion hasn’t been easy.

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Augmented reality

Augmented reality

The auto brand’s US marketing team is sending augmented reality driving into homes across America as it promoted the new Taos SUV.

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Media Agencies

Media Agencies

Media-buying scale is no longer the most important factor for big brands when choosing a media agency, international study finds.

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Advertising industry

Advertising industry

Advertising agencies in many countries are struggling to attract the right creative staff. The solution may be to emulate the film business.

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B2B marketing-1.docx

B2B marketing

Email overload, ad overload, and doing the same thing over and over again are some of the reasons that your target audience will tire of you.

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Sustainability

Sustainability

Study by the FMCG company in 54 markets found that a commitment to sustainability was often the deciding factor in joining.

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Talent retention

Talent retention

Industry is concerned about losing key talent and wants to find out how people can be persuaded to stay with the company.

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Consumer trends

Consumer trends

Latest Deloitte study finds a mixed bag of optimism and pessimism among South Africans. Grocery prices are particularly worrying.

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Supply Chain

Supply Chain

People are concerned there will be fewer holiday gift options on store shelves due to supply chain challenges this year.

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