Marketing & Advertising
A Digital Approach to Marketing Strategy
Applying Digital Marketing Tactics
Basic Principles of Marketing
Building Customer Loyalty, Planning and Creating Social Content
Building Online Customer Relationships
Consumer Behaviour, Research and Marketing Decision-Making
Customer Relationship Marketing Management
Delivering the Digital Customer Experience
Digital Campaign Planning & Marketing Communication
Digital Marketing Strategy Development
Digital Marketing Toolbox
Digital Media and the Marketing Mix
Essentials of Digital Markering (In development)
Evaluation and Improvement of Digital Channel Performance
Fundamentals of Marketing
Introduction to Content Creation and Measuring Performance
Introduction to Copywriting for Digital
Introduction to Digital Marketing and Technology
Introduction to Dynamic Pricing, Programmatic Ads, Retargeting and Google Ads
Introduction to Social Media Marketing
Marketing Application Tools
Marketing Communications Strategy and Media Planning
Marketing for non-profit organisations
Marketing Mix Strategy
Marketing Research
Non-profit Marketing, Distribution and Selling
Online Consumer Decision-making and Lifecycle Segmentation
Planning, Measuring and Integrating Social Media Campaigns
Pricing, People, Process and Physical Evidence
Product and Distribution Management
Relationship Marketing and the Customer Experience
Relationship Marketing and the Online Customer Experience
Research in a Digital World
Segmentation, Targeting and Positioning
Service and follow-up for customer retention
Social Media Marketing
Social Media Page Set Up and Copywriting
Strategic Brand Management
The Concept of Branding
The Digital Macro-Environment
The Effect of Digital Technology on Customer Behaviour
The Marketing Environment and the competitive arena
The Word of Marketing
Tools for Managing your Online Presence
Sales
Communication In Personal Selling
High Performance Selling Techniques
Influencing The Customer Buying Process With Personal Selling
Introduction To Personal Selling
Managing And Leading A Sales Force
Marketing Planning Process
Presentations, Objection Handling And Closing In Action
Social Media Selling
The Art Of Selling
General Courses
Sales Knowledge In Personal Selling
Time, Territory And Prospecting Planning
The Rise Of Non-Store Retailing
Monitoring, Reporting And Evaluating Projects
Project Management Fundamentals
