AMC confirms Ethiopia will be the host of the 2027 conference

Ethiopia is to host the 2027 African Marketing Confederation Conference, the AMC announced on Thursday evening (24 September). In addition, Ethiopia will concurrently host the 2027 Technology Information Confederation Africa (TICON Africa) and the African Supply Chain Confederation (ASCON) conferences. 

Together, the three conferences form the African Commerce Convergence Summit (ACCS). This convergence recognises that the three professions are increasingly intertwined and playing a vital role in the economic development of the continent. 

The announcement of the 2027 host country was made by TICON Africa President, David Gowu, during the 2026 African Commerce Convergence Summit is taking place in Livingstone, Zambia. 

The TICON Africa President’s confirmation of Ethiopia as the 2027 hosts was met with wild celebrations by the Ethiopian delegation.  

In her impromptu speech following the announcement, the President of the Ethiopian Marketing Professionals Association, Fana Abay, expressed the Ethiopian delegation’s excitement and said their bid had been a team effort. 

“There are a lot of people in Ethiopia waiting for you to come (and visit) … we’re very excited to host you next year,” she said.  

A lot of people in Ethiopia are waiting to welcome you 

“The African Union is in Addis Ababa and Ethiopia is where Lucy (the earliest and most complete human ancestor fossil ever uncovered) was found. So, you’re not coming to Ethiopia; you’re coming back home. 

“We have a lot of exciting things planned for you (and) we hope that you come and bring your family and friends.” 

The traditional baton held by the organisers of the upcoming conference was then handed over to the Ethiopian delegation by the Zambian holders.   

In addition to the announcement of Ethiopia as the 2027 host, the AMC also confirmed Rwanda as the host of the 2028 African Commerce Convergence Summit.