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The new production line at the historic Maydon Wharf facility in Durban will address growing international demand.
M.I.C.E. ACHIEVERS
By our African Marketing Confederation News Team | 2026
Tanzania, Kenya, Zimbabwe, Ethiopia and South Africa all feature in the African meetings, incentives, conferences and exhibitions awards.
The 2026 World MICE Awards in Jamaica
The World MICE Awards, which honour excellence in the global meetings, incentives, conferences and exhibitions (MICE) industry, recently named the top MICE achievers across Africa.
The continent’s best for 2026 were unveiled at a Gala Ceremony held at the Princess Grand Jamaica resort on 12 October.
Africa’s Best Convention Centre 2026 is the Durban International Convention Centre in South Africa, which also won in 2020, 2021 and 2023.
Africa’s Best MICE Destination for 2026 is the city of Cape Town, while Africa’s Best MICE Event Venue 2026 went to The Twelve Apostles Terrace @ Table Mountain Aerial Cableway, which is also in Cape Town.
However, it was certainly not a clean sweep for South Africa. The award for Africa’s Best Incentive Destination 2026 went to Victoria Falls, Zimbabwe and the continent’s Best Corporate Retreat Destination is Zanzibar in Tanzania.
Tanzania also featured in the award for Africa’s Best MICE Hotel in 2026, which was won by the Johari Rotana hotel in Dar es Salaam.
Other 2026 African winners:
The 2026 results followed a year-long search for the world’s leading MICE brands. Votes were cast by MICE industry professionals and the public, with the nominee receiving the most votes in each category named the winner.
Among the global winners, One&Only One Za’abeel in the United Arab Emirates was named World’s Best MICE Hotel, while Malaysia Airlines received the World’s Best MICE Airline award.
Suntec Singapore Convention & Exhibition Centre won World’s Best MICE Event Venue, Gaylord Hotels was named World’s Best MICE Hotel Brand, and Vietravel of Vietnam received the World’s Best MICE Organiser title.
London won World’s Best MICE Destination, while Los Angeles was named North America’s Best Incentive Destination and Hong Kong took Asia’s Best MICE Destination.

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