2026 CONFERENCE: AWARDS

AMC Award handover takes place in Abidjan, Côte d’Ivoire

By our African Marketing Confederation News Team | 2026

The African Marketing Confederation’s member body in Francophone Africa presents award to NSIA Vie Assurances.

While the annual Awards Evening is the most glamorous event on the African Marketing Confederation calendar, it is not always possible for all the award nominees to attend.

Man in a blue suit hands a framed certificate of achievement to a woman in a black dress both smiling in front of an nsia assurances backdrop

Odilon Gbaguidi (left) presents the award to Catherine Nomel-Kouamé

Such was the case with Côte d’Ivoire-based NSIA Vie Assurances, a major life insurance and provident business operating across several West and Central African countries. It won silver in the Best Use of Local Insights category at the 2026 AMC Awards held in Livingstone, Zambia recently. 

 

The award was accepted on behalf of NSIA Vie Assurances by Odilon Gbaguidi, CEO of Le Club Marketing Avis+, the African Marketing Confederation’s member body in Francophone Africa. 

 

This week, Le Club Marketing Avis+ handed over the award to the company at its head office in Abidjan, Côte d’Ivoire. 

 

Representing NSIA Vie Assurances were Deputy Director General Gérard Gilles Akou and Director Marketing and Communication, Catherine Nomel-Kouamé. Gbaguidi represented Le Club Marketing Avis+ and the African Marketing Confederation.

 

“They were so happy [to receive the award] and very sorry for not being able to make the trip to Livingstone due to a strategic session being held at group level,” says Gbaguidi. 

 

The award acknowledges the NSIA Vie Assurances ‘Tranquillity’ campaign. Tranquillity is an accessible, flexible retirement savings solution that allows users to subscribe digitally in just six minutes. 

 

You can find out more about the 2026 AMC Awards Evening in Livingstone, Zambia here.