
Ditch the lengthy and expensive new business pitch, says Forrester
Agencies have always hated pitching. Is the answer to reframe pitches into paid projects that make pitch consultants into partners?
INDUSTRY APPOINTMENTS
By our News Team | 2023
Ezra Munene Ndolo to play a fundamental role in driving growth as company aims to further enhance its digital and media capabilities.
Dentsu Tanzania, which is part of the Dentsu International global marketing and advertising agency network, has announced the appointment of Ezra Munene Ndolo as Integrated Client Director
He will play a fundamental role in driving growth and success for the company, as it further enhances its digital and media capabilities.
Ezra Munene Ndolo of Dentsu Tanzania. Photo courtesy of Dentsu
With extensive experience in the digital and media space, combined with a strong background in the automotive and performance industries, Ndolo is expected to bring a wealth of passion, insights and industry knowledge to Dentsu Tanzania, according to a media statement.
“He has proven himself to be an accomplished brand and marketing manager with core strengths in media and marketing strategy, planning and campaign management.”
The statement adds: “Ndolo’s experience in the motoring industry also makes him a valuable addition to Dentsu Tanzania’s team, as he will be leading initiatives to improve the automotive segment in the market, both on and offline. He has a talent for ideating, planning, and implementing initiatives that will drive the company’s brand expansion plans.”
Commenting on the appointment, Lana Marais, Regional Director for Dentsu in sub-Saharan Africa, expressed her excitement, saying that his exceptional experience and expertise will be instrumental in the company’s efforts to continue to invest in talent and mentorship.
“It will also enhance its digital and media capability, and step-change the way we team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in Tanzania,” she said.
Dentsu Aegis Network SSA is headquartered in South Africa, with offices located in Cape Town and Johannesburg. It also operates in 33 countries across sub-Saharan Africa, with fully owned offices in Kenya, Tanzania, Ghana and Nigeria.
Agencies have always hated pitching. Is the answer to reframe pitches into paid projects that make pitch consultants into partners?
Well-known Kenyan marketer to head up new hub, which will service Diageo operations in various parts of sub-Saharan Africa.
South African brands again dominate the latest Brand Finance Africa-wide study, but several Kenyan brands put in a strong showing.
Hypothetically, consumers would even go as far as to pay to prevent their personal information being resold to third parties.
The unveiling of the Top 200 brands by the Marketers Association of Zimbabwe culminates in the Superbrand Awards at year-end.
While culture and history still permeate the North African consumer experience, it is also a region undergoing a dramatic evolution.
Company says order-fulfilment software from the US digitises and optimises the picking, packing, staging and distribution of online orders.
Placing goods that are not on promotion next to ones that are being discounted can have both positive and negative effects.
AzamPesa mobile money wallet set to close the gap between urban and rural areas in terms of access to financial products and solutions?
Survey finds people spend a month of their lives waiting for call centre agents to pick up. So insurer unveils ‘#StopHoldMusic’ campaign.
Top brands of the future will not be focused on the products they sell, but rather on serving an ecosystem of stakeholder needs.