
Pre-conference masterclass discusses taking African brands to the world
Participants challenged to identify, articulate and commercialise the cultural assets that make their brand ready for a global audience.
EXECUTIVE APPOINTMENTS
By our African Marketing Confederation News Team | 2025
She brings many years of experience in business consulting and advisory services, and was previously CEO of Weber Shandwick Africa.
Ogilvy South Africa has announced the appointment of Ipelegeng Thibedi as Group Managing Director.
Her role will be to work with leaders across the group to drive strategic growth and deepen client relationships, with group responsibility across several of the agency’s specialist businesses.
Ipelegeng Thibedi. Photo: LinkedIn
With over 20 years of industry experience, Thibedi is an experienced strategic advisor and growth driver, having worked with clients such as Mastercard, MTN, IBM, Uber, Nestlé and GSK.
Prior to joining Ogilvy, she was Chief Executive Officer of Weber Shandwick Africa, a part of the global strategic communications firm, where she led the agency’s expansion across the region.
Extensive experience in business consulting and advisory services
In addition, she has many years of experience in business consulting and advisory services, spanning blue-chip companies such as Deloitte and Altron – where she specialised in strategic business planning, C-suite advisory, corporate affairs, crisis management and stakeholder engagement.
Thibedi is also a Non-Executive Director of the Public Relations and Communications Association (PRCA UK), which claims to be the world’s largest professional body for public affairs, PR and communications.
“We’re absolutely delighted to welcome Ipi to Ogilvy. Her outstanding track record in building meaningful relationships across diverse markets and categories makes her a perfect fit for our team,” says Pete Case, CEO and Creative Chairman of Ogilvy.
“Ipi’s leadership and strategic vision will be instrumental in enhancing our operations and ensuring Ogilvy remains at the forefront of our industry.”
Comments Thibedi: “I admire Ogilvy’s continued pursuit of excellence, the expansive set of communication capabilities it has across its group, and a true commitment to driving diversity and inclusion.
“I look forward to partnering with the leadership team and clients in this continued ambition to create locally relevant and globally celebrated work.”

Participants challenged to identify, articulate and commercialise the cultural assets that make their brand ready for a global audience.

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