SHOPPING TRENDS

Changes in shopping habits due to New Zealand’s lockdown

By our News Team | 2021

Home cooking, digital downloads and online shopping shoot up during NZ’s current lockdown. But bakeries and cafes take a hit.

Data from banking giant Westpac NZ shows a dramatic change in spending habits by New Zealanders in the first fortnight of the country’s current lockdown.

Home meal kits and digital downloads were in hot demand as households readjusted to life within their own four walls. In contrast, shops such as bakeries and fast-food stores saw a massive drop off in business.

Westpac NZ Chief Experience Officer, Oliver Lynch, says New Zealanders aren’t just spending money on different things than before, they’re also spending at different times of the day.

“Transaction levels between 10pm and midnight have been 61% lower than usual during lockdown, which reflects we’re not going out and socialising with friends, or perhaps that we’re just getting to bed earlier for a good night’s sleep,” Lynch says.

Spending on downloaded content doubles

“Spending on downloaded content from companies like Apple and Amazon as a proportion of all spending has more than doubled from 2.3% to 5%, while the share of transactions at specialty food markets and home-meal kit companies are up from 1.8% to 3.1%, a 72% increase in share.

“In other words, Kiwis are reading, binge-watching and cooking up a storm.”

Purchases were down 99% at bakeries and 97% at fast-food retailers, with vending machines making up much of the remaining spending. Transactions at building supply companies and service stations also dropped by 82% and 57% from their pre-lockdown levels respectively.

Supermarket spending accounted for 22% of all transactions – up from 16% in pre-lockdown times. “It’s clear that many small businesses like bakeries and cafes have been hit hard by the latest lockdown,” Lynch noted. 

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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.