Digital marketing expert is appointed to top job at IAB SA

By our News Team | 2021

Interactive Advertising Bureau of South Africa announces new appointment to role of Chief Executive Officer.

The Interactive Advertising Bureau South Africa (known as IAB SA) has appointed digital marketing expert and youth empowerment innovator Razia Pillay as its new CEO.

Pillay is an established member of the IAB and serves on the group’s Transformation Council. She is the founder and former managing director of FOUIR Digital Academy, and ex-lecturer and facilitator at Red & Yellow’s Digital Marketing Unemployed Learnership Programme.

“I have spent all my time and energy on empowering young people to put their best foot forward in the digital world,” said Pillay. “I look forward to expanding the reach and impact of my work through the strong relationships I have built at the IAB and across the digital marketing sector.”

New Appointments

Photo via LinkedIn

Role of head of native advertising

Pillay spent the early part of her career at what is now Arena Holdings, where she rose to become digital brand manager. She moved to Independent Media, where she worked as group head: native advertising and social media, and co-founded Volt Digital, a simulation internship to train young people who have entered the workplace.

Pillay subsequently helped establish the Change News Digital platform, which showcases social impact projects, as well as the FOUR Digital Academy, which provides digital vocational training for women to ensure 4IR readiness.

“Razia is an energetic and motivated digital evangelist who is already an active and committed IAB volunteer,” said IAB SA Chair and Accenture Interactive Africa Lead, Haydn Townsend. “She’s a strong communicator and collaborator who is inspired about the future of our industry. We are well aware of her impressive ability and commitment, and we are thrilled to have her take the reins.”

Pillay is already active in her new role, where she replaced former IAB CEO Paula Hulley.

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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.