Watchdog instructs auto brand to remove or amend TV ad campaign
SA’s Advertising Regulatory Board finds Kia advertisement could be offensive to people with certain health disorders.
Rise in e-commerce activity boosts South Africa’s supply chain sector
By our African Marketing Confederation News Team | 2025
Together, we can leverage our strengths and capabilities to further build supply chains that are not only efficient and cost-effective but also sustainable and resilient.
The fact that China and South Africa have a strong desire to diversify and expand trade between Africa and China is crucial to our efforts to create a solid supply chain.
Mashatile said South Africa’s export portfolio to China comprises mainly basic commodities.
While the trade volumes confirm South Africa’s natural endowment, the heavy slant towards mineral-based
exports belies our advanced infrastructure, our diversified industrial base, and our leading service sectors.
Showcasing unique SA offerings
The South African government delegation was accompanied by 30 manufacturers and producers of uniquely South African products and services.
These showcase the diversity
of South African exports, ranging from ethically sourced and clean cosmetics to durable electro-technical.
Naturally, our offering would not be complete without the companies that are showcasing the finest of South African clothing, leather and footwear,” the Deputy President said.
The gap between AI’s efficiency promises and marketing reality
Global study finds AI is helping marketers produce more – but is not creating the time and creative space they expected.
Number of African megacities to increase from three to 17 by 2050
Urban Africa will double its footprint, adding the equivalent of more than 4,000 Manhattans or almost 400 Singapores, The Economist reports.
Nigeria’s Hyper City appoints CEO with strong Carrefour background
Luc Demez brings experience from Europe and African countries as the Carrefour brand looks to expand into Nigeria with a local partner.
Cracking the Africa Code: The functional path to market leadership
What makes brands successful in Africa? A summary of the award-winning paper presented at Esomar’s first conference in Africa.
‘What’s for dinner tonight, mom?’ Woolies’ AI chef may have the answer
Woolworths supermarket chain embraces an AI-powered chef as it leverages two decades of recipes to answer an age-old family question.
Demand for sportswear is sprinting ahead of the wider apparel market
Consumers are prioritising their wellness despite tighter wallets, meaning sportswear remains one of the most resilient areas of fashion.
Deadline looms for African marketing and supply chain awards
Nominations for the 2026 African Marketing Confederation and African Supply Chain Confederation awards close on 31 July.
Researchers study why negative brand news fails to deter some customers
Consumers may stick with troubled brands because their emotional attachment overrides the perceived risk, study finds.
Marketing’s role in book on how Ghana can deliver public service excelLENCE
Book draws a line between customer experience – the private-sector marketing discipline – and what its authors call ‘Citizen Experience’.
Once close to oblivion, SA retailer Edgars is making a comeback
Six years ago, the historic South African department store chain was in voluntary business rescue. Now it plans to open 50 new stores.
