2026 AMC Conference
23-25 September
Hosted by the Zambia Institute of Marketing
Livingstone, Zambia
Africa’s Flagship Event for Marketing Leadership
Join the
The African Marketing Confederation Conference returns for its fifth edition, proudly hosted in partnership with the Zambia Institute of Marketing (ZIM). Join the continent’s top marketing leaders, builders, and change-makers for
- 3 Days of Insights: Cutting-edge keynotes, live demos, and policy dialogues.
- High-Impact Networking: Forge partnerships across Africa's marketing landscape.
- A World-Class Venue: Hosted at the Avani Victoria Falls Resort, steps from the iconic falls.
Conference tickets, accommodation and activities for the 2026 AMC Conference can be booked exclusively through the Africa Commerce Convergence Summit (ACCS) Portal. As the official booking platform for the Summit, it allows delegates to manage their registration, accommodation, activities, and payments in one convenient location.
Our Travel and Flight Partners
Our Conference Sponsors
2026 AMC Conference:
Turning African Strengths into Global Impact
What to Expect from Africa’s Flagship Marketing Gathering:
Home-Grown Strategies for Africa’s Markets
Forget one-size-fits-all. The AMC delivers marketing solutions designed by Africans, for Africa – unlocking insights and strategies that drive growth across the continent.
The Future of Marketing
Lead, don’t follow. Explore emerging trends, digital innovation, and AI-driven strategies to build brand trust and thrive in Africa’s rapidly evolving market.
Forge Pan-African Connections
Tap into a continent-wide network of leaders and marketing professionals. Exchange ideas, form strategic partnerships, and shape the future of African marketing.
Actionable Insights, Immediate Impact
Go beyond theory. Access data-driven knowledge and practical solutions you can implement today – from retail to the creative economy.
Elevate Your Expertise with Industry Pioneers
Learn from Africa’s top thought leaders and innovators. Gain world-class guidance rooted in professionalism, ethics, and Africa-focused experience.
Experience the Magic of Zambian Culture
Meet, connect, and celebrate in Livingstone at Victoria Falls. Enjoy networking, cultural experiences, and social events that leave lasting impressions.
Three Conferences.
The launch marks the build-up to:
TICON Africa Conference
Driving Africa’s digital and ICT leadership agenda to empower future innovators
Taking place 23–25 September 2026, these jointly hosted conferences will bring together Africa’s top marketing, technology, and supply chain professionals for an unprecedented exchange of ideas, insights, and opportunities.
Watch the Official Launch of the
Livingstone
Where Ideas Flow as Powerfully as the Falls
Nestled just steps from the thunderous Victoria Falls, the Avani Victoria Falls Resort in Livingstone offers a setting as awe-inspiring as the ideas that will shape Africa’s marketing future.
Delegates can expect a seamless blend of comfort, culture, and adventure – from zebra-dotted lawns and riverside sunsets to world-class facilities designed for connection and creativity. It’s the perfect backdrop for Africa’s flagship marketing gathering in 2026.
Previous AMC Conferences
The African Marketing Confederation has successfully organised four impactful conferences to date. The inaugural event took place in 2022, hosted by the Marketers Association of Zimbabwe.
Our second continental conference took place in 2023 in partnership with the Uganda Marketers Society, followed by a dynamic 2024 gathering in the vibrant city of Mombasa, Kenya, and a milestone 2025 edition hosted in Accra, Ghana.
Frequently Asked Questions
Excellence is in the details. Have a specific query that goes beyond our frequently asked questions? Connect with us directly to unlock the full potential of the Pan-African marketing network.
When and where is the 2026 AMC Conference being held?
The 2026 African Marketing Confederation (AMC) Conference takes place from September 23 to 25, 2026, at the Avani Victoria Falls Resort in Livingstone, Zambia. This location was selected to provide attendees with high-level pan-African travel connectivity and direct access to Zambia’s rapidly expanding marketing ecosystem.
Primary Venue: Avani Victoria Falls Resort, Livingstone.
Event Duration: Three days of sessions and networking.
Host City Significance: Proximity to Victoria Falls and a hub for regional tourism marketing.
Who should attend the AMC Conference and what are the networking opportunities?
Chief Marketing Officers (CMOs), marketing managers, directors, analysts, consultants, and digital marketers from across the African continent attend the AMC Conference to build cross-border professional networks. The 2026 conference includes the exclusive participation of the World Marketing Council, facilitating high-level engagement between African practitioners and global industry leaders.
To maximise professional connection, the African Marketing Confederation has structured the agenda to include:
- Dedicated Networking Sessions: Scheduled intervals for peer-to-peer engagement.
- Interactive Workshops: Collaborative environments for solving regional marketing challenges.
- Evening Gala Events: Formal gatherings designed for partnership development.
Why should I attend the AMC Conference to accelerate my marketing career?
The AMC Conference provides the strategic insights necessary for marketing professionals to transition from local roles to pan-African leadership and senior positions. By analysing high-level case studies of brands that have successfully scaled across African borders, attendees gain a benchmarked understanding of regional expansion. This event offers unique visibility among global leaders, allowing participants to elevate their professional profile through direct interaction with the African Marketing Confederation board.
Key Career Benefits:
- Strategic Upskilling: Transition from tactical execution to regional strategy.
- Global Benchmarking: Compare local skills against international standards.
- High-Level Visibility: Access to decision-makers and regional head-hunters.
PUBLICATIONS
info@africanmarketingconfederation.org
