Airline body urges African governments to act on opening market access
‘Strategies don’t move people. Now it is time to make the difficult decisions and execute them,’ senior executive stresses.
PUBLIC RELATIONS
APO Group promotes seasoned journalist and PR executive to new role
By our African Marketing Confederation News Team | 2024
Pan-African communications business appoints Sanchia Temkin as Associate Director to introduce new initiatives and enhance service offerings.
APO Group, the pan-African public relations and press release distribution business, has announced the promotion of Sanchia Temkin to the position of Associate Director – Integrated and Creative Content, within the PR and Strategic Communications department.
In her new role, she will be pivotal to introducing new initiatives and enhancing the service offerings of the Integrated and Creative Content division, as well as optimising operations for productivity and growth.
Sanchia Temkin. Photo: APO Group
“Her sharp eye for detail, strategic thinking, expertise across many industries, and background in law and journalism have been instrumental in our team’s achievements and our client’s successes,” the company says in a media statement.
“We are fully confident that Sanchia will thrive in her new position. Her unique skills and vision align perfectly with our company’s goals, and we are excited to see the positive impact she will make.”
Based in Johannesburg, Temkin joined APO Group in 2022 as its content development specialist. Prior to that, she was PwC South Africa’s head of media relations.
Temkin has over 20 years of professional experience in financial journalism and media relations.
After several years of practicing as a lawyer, she started a career in journalism with Business Day newspaper, where she worked her way up to associate editor.
Temkin reported on the professional services industry, with a focus on the Big Four accounting firms, governance issues in corporate SA, tax policy, and investigative stories on tax evasion. She also authored articles for the Financial Mail and Business Times.
APO Group operates across Africa and also in the Middle East.
Uganda Tourism Board partners with major European ice hockey league
UTB says its ambition is to turn the visibility into interest, bookings and more visitors choosing to explore Uganda.
Researchers explain why 10-second micro ads outperform longer spots
Short ads shown on TV increased website visits within five minutes of airing by 10-40% compared with longer advertisements.
Competition continues to grow in the Moroccan supermarket sector
Supeco’s rapid expansion shows how the discount model is becoming a bigger part of grocery retail in the North African country.
Study identifies harmful paradox behind well-meaning green efforts
Consumers reward visible eco-friendly additions such as reusable bottles, but give little credit to businesses that reduce or remove products.
President Mahama commissions expanded evaporated milk facility in Ghana
Nestlé believes Ghana will continue to play a leading role in the future of Central and West Africa.
Momentum beginning to build for 2027 ACCS gathering in Addis Ababa
Ethiopia’s marketers gather to celebrate hosting next year’s conference – but with an eye on the hard work ahead.
PwC report examines the future of African entertainment and media
Tech is creating more ways for audiences to connect, but lasting value will come from understanding the people behind those connections.
Unilever investment expands its Vaseline production capacity in Africa
The new production line at the historic Maydon Wharf facility in Durban will address growing international demand.
World MICE Awards in Jamaica honour best African and global achievers
Tanzania, Kenya, Zimbabwe, Ethiopia and South Africa all feature in the African meetings, incentives, conferences and exhibitions awards.
AI won’t replace market research. But it will expose weak strategy
Much of the broader conversation around AI in market research assumes conditions that do not consistently exist across many African markets, writes Soyinka Witness.