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The Metaverse

The Metaverse

The Metaverse

Consultancy says this “represents a strategic inflection point for companies” and a significant opportunity to influence the way we live.

The Metaverse

The Metaverse

Metaverse offers many opportunities to brands who get it right – but punishes those who fail to recognise its importance to Gen Z consumers.

The Metaverse

The Metaverse

As the metaverse continues to interest and confuse consumers, beer brand Heineken has launched a tongue-in-cheek virtual beer to capitalise on the hype.

The Metaverse

The Metaverse

As marketers realise the potential of the fledgling metaverse to tap into consumer audiences, their agencies are rushing to build capacity.

The Metaverse

The Metaverse

The metaverse will impact every business that consumers interact with every day, creating new opportunities and challenges for organisations.