
Competition watchdog in the UK warns of negative AI consequences
An increase in fake reviews and false information, as well as flouting of consumer protection laws, are all possible results of the AI boom.
CREATIVE AWARDS
By our News Team | 2022
Ogilvy Africa honoured with bronze trophy for its campaign to educate young rural mothers on proper post-natal nutritional care.
Ogilvy Africa has announced that it has won another global award at the 12th edition of the London International Awards (LIA). The event took place in Las Vegas in the US.
The agency was awarded a Bronze Statue in the Health and Wellness and Product Design category. It was also the first medal won by a Kenyan creative agency at the well-known LIA.
Photo credit: London International Awards
According to Ogilvy Africa, this is the fourth time in 2022 that its creativity is being celebrated on the world stage, having previously won at:
The bronze medal recognition at the LIA is for the agency’s Lesso Lessons project, which was launched in March in partnership with Roto Tank and Kenya’s Ministry of Health. The project aims to use traditional patterned cloth wraps (lessos) to educate young Kenyan mothers in rural areas on proper post-natal nutritional care.
“Another first for the region is another reason for all of Africa to be proud,” says Vikas Mehta, CEO at Ogilvy Africa.
Create more work to put Africa on the map
“Ogilvy Africa is humbled by this recognition and it helps strengthen our teams’ resolve to create more work that puts Africa on the world map. We are grateful to LIA and the support from Roto and MoH, through this journey.”
Heril Bangera, CEO at Roto Tanks, adds: “This is recognition that the private sector can also play an impactful role in solving day-to-day problems of the communities they are operating in. We are grateful to Ogilvy Africa for partnering with us to deliver this campaign in a memorable and impactful way.”
According to Barbara Levy, President of the LIA, this is the first time that an agency in Kenya has won a statue in the Health & Wellness category.
“We couldn’t be happier. We always love seeing emerging countries win statues as we know that creative talent resides all over the world. Our heartiest congratulations to Ogilvy Kenya. We hope to see more work from Kenya next year,” Levy said.
An increase in fake reviews and false information, as well as flouting of consumer protection laws, are all possible results of the AI boom.
As tougher times bite, only 10% of CMOs believe their marketing investments will enable them to emerge better off than their competitors.
On-the-Go stores will extend the brand and be located on TotalEnergies service station forecourts to cater to motorists and busy consumers.
The social media platform’s ad revenue is up 25.8% year-on-year and is forecast to total US$71-billion for 2024.
Alliance offers a simple, fast and convenient experience for consumers to buy groceries online, with orders being delivered within an hour.
Consumer must feel that buying the product will somehow elevate them so that they sit more squarely alongside the influencer they follow.
What are the key things that people consider before buying online? Researchers find that the computer mouse holds important clues.
Bon Marché has typically confined itself to the affluent suburbs of Zimbabwe’s capital. Now it has opened in Marondera in Mashonaland East,
As rugby fans liken the SA national team’s alternative kit to the Checkers Sixty60 e-commerce platform, the brand seizes the opportunity.
Sports apparel company renews an old partnership with Newcastle United as it further cements its presence in top soccer competitions.
Interactive Advertising Bureau study finds internet advertising has reached a new high of 34% of the overall SA advertising market.
Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.
Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.
Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.