Publicis Groupe appoints new CEO for its African business operations
By our News Team | 2022
Koo Govender’s “priority will be to drive impact for the agency’s clients by helping them win in a platform world”, company says.
Publicis Groupe Africa, part of the French-based multinational advertising and public relations company, has announced the appointment of Koo Govender as its new Chief Executive Officer.
She assumes her role on 1 February 2023, taking over from John Dixon who will stay on in the capacity of Chairperson once Govender takes up the CEO reins.
Photo by Ömer Tosun from Pexels
Publicis claims to be the fastest-growing network of communication agencies on the continent, with more than 60 agencies in over 30 African countries.
Govender’s priority will be to drive impact for the agency’s clients by helping them win in a platform world. She will be based in Johannesburg, reporting to Loris Nold, CEO for Asia-Pacific, Middle East and Africa.
“I couldn’t be more thrilled with Govender joining us,” said Nold in a media statement. “I have known her for more than a decade and she is truly an exceptional leader and a great person.
Exactly the progressive leader we need
“I have been lucky to be involved in Africa for more than 15 years and I am convinced that Govender is exactly the progressive leader we need to take on such a strategically critical region for our clients and our talents.”
Nold adds: “Govender brings a passion for Africa and its talents, as well as proven product expertise across creativity, performance, e-commerce, data, content and technology. She adds true leadership and a great understanding of what clients want and need.”
She explains that, in the past few years, the group has accelerated the development of its footprint, scale, capabilities and talents across Africa.
Govender will be responsible for all the operations of Publicis Groupe in South Africa and across the continent – including creative, media, PR and influencer, production, commerce, data and technology.
“I am really excited to join the Publicis Groupe and continue to build the accomplishments of the team,” says Govender.
“Together with the leadership and management team, my vision is to empower and grow our people and deliver an employee-first experience, strengthen our capabilities and provide exceptional service and solutions to clients.”