
Marketing Knowledge
Podcasting guru Jon Savage to discuss whether podcasts are the ‘comeback kid in marketing’s rock ‘n roll band?’
SHOPPING TRENDS
By our News Team | 2021
Discover the long-term shifts in UK consumer shopping behaviour that will likely outlast the pandemic.
Covid-19 has made a real difference to the way we all shop. Some of these changes in consumer behaviour will be here for the long run. But some are short term and, in many cases, are already fading.
Four short-term changes in habits
According to Michael Freedman, Senior Shopper Insight Manager at UK-based insights company IGD, the biggest behavioural shifts during the Covid-19 pandemic were:
Photo by Clem Onojeghuo @ Unsplash
Five long-term changes in habits
Source: Speciality Food Magazine, UK
Podcasting guru Jon Savage to discuss whether podcasts are the ‘comeback kid in marketing’s rock ‘n roll band?’
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