Africa’s best marketers and campaigns to be lauded at AMC Awards
Submissions sought in several categories, culminating in the Campaign of the Year. Awards form part of the AMC Conference 2024.
RETAIL
By our News Team | 2024
Supermarket group opens three new stores simultaneously and plans to add 32 more Namibian outlets in the next five years.
Choppies, the Botswana-based supermarket chain, has opened three new stores in Namibia as part of an expansion strategy in the country. This will see it operating 50 local outlets within five years.
The three new stores are at Rosh Pinah, Oshakati Etango and Oshakati Santorini. Choppies now has 18 supermarkets in Namibia, after launching in November 2017 with three outlets.
Photo Credit: Choppies.
According to the company, the next three retail openings will be at Mondesa, Okakarara, and Nkurenkuru.
“The simultaneous opening of three new stores is a thrilling step for us, enlarging our footprint in Namibia,” said Deon Bauermeister, Namibia Country Manager for Choppies.
“This expansion not only enhances our ability to serve the community, but also significantly contributes to the local economy by creating 130 new jobs. We are steadfast in providing exceptional shopping experiences while upholding our responsibility as a corporate citizen.”
A 60% increase in sales in Namibia
The company’s Condensed Audited Group Financial Results for the year ending 30 June 2023 showed that it recorded a 60% increase in sales in Namibia for the period. It attributed this to strategic moves, including the opening of new retail stores during the year.
Choppies, which is listed on the Botswana Stock Exchange, operates in Botswana, Zimbabwe, Zambia and Namibia. In the last financial year, it opened 16 new supermarkets across the four countries.
The chain is in the midst of a turnaround after several troubled years which saw it withdraw from markets such as South Africa, Kenya, Mozambique and Tanzania.
It was, at one stage, also suspended from both the Botswana Stock Exchange and Johannesburg Stock Exchange. It was later reinstated.
Submissions sought in several categories, culminating in the Campaign of the Year. Awards form part of the AMC Conference 2024.
Issue 2 2024 of Strategic Marketing for Africa, the magazine for deep-thinking industry professionals, provides in-depth insights.
Strong Africa-based and international speaker lineup for African Marketing Confederation’s annual conference in late September.
Khaled Ramadan moves from previous role as Commercial Manager for Nestlé Nigeria and now oversees operations in 16 countries.
Unification of Wasoko and MaxAB builds on growing trade ties between North and East Africa, serving informal retailers in five countries.
Among her responsibilities is enhancing operations and driving consistent adoption of its operating culture across 37 African offices.
How consumers feel impacts what they search for, how sceptical they are, and what they click on, a new US research study finds.
Company veteran Manaswita Singh takes on new role focused on deepening relationships with local, regional and multinational clients.
Incorporating brands into game environments and allowing consumers to view products by playing increases brand choice by 36.6%, study finds.
Her sporting profile and passion for fitness align with brand’s increasing product focus on health and wearable fitness devices.
Applications for continent’s highest professional marketing designation are now open. Two-day orientation coincides with Mombasa conference
Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.
Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.
Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.