Advertising Strategy
Kantar study finds that sponsored events, magazines and cinemas are where consumers are most appreciative of advertising.
Advertising Strategy
Advertising Strategy
The platform’s income from ad sales should hit US$11-billion this year, surpassing the combined income of both Twitter and Snapchat.
Advertising Strategy
Tech giant releases a new video ad that is almost nine minutes long. And it’s attracting close to a million views a day on YouTube.
