‘Top Global Consumer Trends’ report for 2026 identifies four trends that highlight crucial shifts in consumer behaviour.
Holistic wellbeing and authenticity among the big consumer drivers Read More »
The forum is a premier event that brings together marketing professionals, thought leaders and innovators from across the globe.
2025 World Marketing Forum gets underway in Colombo, Sri Lanka Read More »
If you want to win on the continent as a marketer, don’t just scale. Localise, adapt your strategies and stay close to the consumer.
Why FMCG brands in Africa must tailor strategy, not just translate it Read More »
Moving Walls and Publicis West Africa partner to offer a new service that delivers real-time OOH analytics for marketers and agencies.
Advanced out-of-home measurement platform launched onto Ghanaian market Read More »
While factual reviews benefit readers, writing these reviews can ultimately hinder the authors’ referral and repurchase behaviours.
Writing emotional product reviews increases our brand loyalty – study Read More »
The latest issue of Strategic Marketing for Africa, the magazine for deep-thinking African marketing professionals, is now available.
Out now! New issue brings latest insights for Africa’s marketers Read More »
Ronnie becomes Chair at a time the MMA is rebranding and showing a stronger commitment to the sub-Saharan Africa region.
Fionna Ronnie becomes Chairperson of Marketing and Media Alliance SA Read More »
The first Pick n Pay Go store location is Shell Village service station in Gaborone, with more sites to be rolled out in coming months.
Pick n Pay and Vivo Energy Botswana unveil forecourt collaboration Read More »
Cost-per-wear reframes sustainability as smart spending, while supposedly cheap fast fashion suddenly appears more expensive, study suggests.
Labelling clothes with cost-per-wear details could curb fast fashion Read More »
Partnership marks a strategic communications shift for the bank, as brands can no longer ‘just broadcast and hope to make an impact’.
Banking giant FNB appoints Razor as its new public relations agency Read More »
Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.
Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.
Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.