Greenwashing
Environmental groups place spoof ads on around 400 OOH sites in European cities to accuse big auto brands of greenwashing.
Greenwashing
Greenwashing
The brand is to sponsor the COP27 climate-change conference in Egypt in November. But environmentalists say it’s a sham.
Greenwashing
Oil companies spend big on ‘green’ PR, but only 12% of their average capital expenditure on low-carbon investments, research finds.
Greenwashing
As greenwashing concerns increase, marketers must ensure their sustainability credentials are authentic – and communicated appropriately.
Greenwashing
Among other things, astute marketers can help their companies to avoid the ‘seven deadly sins of greenwashing,’ advises marketing body.
Greenwashing
Oil giants are ‘talking the talk’ over fossil fuels in their communications, but not ‘walking the walk’, Japanese researchers find.
