INDUSTRY APPOINTMENTS

Industry veteran named General Manager of Dentsu Creative Cape Town

By our African Marketing Confederation News Team | 2025

Samantha Stevens moves into new role after six years with the business in Client Director and Group Account Director positions.

Dentsu Creative South Africa has announced the promotion of Samantha Stevens to General Manager of Dentsu Creative Cape Town. Her new role became effective from 1 October 2025.

 

Steven steps into the position after serving as Client Director for the past four years. Prior to that she was Group Account Director for two years.

Samantha Stevens Photo: Dentsu

Photo: Dentsu

Before joining Dentsu, she spent time with Pick n Pay Retail Marketing as Client Services Director, and as Group Account Director at John Brown Media.

 

“With over 25 years of experience in the creative industry, Samantha brings a wealth of knowledge and perspective – including nine years in London’s competitive publishing and marketing sector, where she worked across industries such as retail, financial services, fashion, beauty, health and motoring before returning to South Africa,” Dentsu says.

 

Strengthened the agency’s creative capabilities

 

It adds that earlier this year she was pivotal in launching Dentsu Creative Design as a South African centre of excellence within the network. This strengthened the agency’s creative capabilities and reinforced its position as a leading creative force in the region.

 

“We value the growth and development of our people and remain committed to nurturing internal talent. Over the years, Samantha has demonstrated exceptional leadership and creative expertise,” states Roxana Ravjee, CEO of Dentsu South Africa.

 

“We are confident that, under her guidance, Dentsu Creative Cape Town will continue to set new benchmarks for innovation and client excellence.”

 

Comments Stevens: “This is an exciting time for our business, and I am looking forward to building on the incredible momentum we have created, strengthening our creative partnerships, expanding our capabilities and driving meaningful impact for our clients and across markets.”

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Keith Haynes
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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.