While much of the Black Friday focus is online sales, demand for a physical store experience remains strong and may be increasing.
Retailers must not neglect their in-store offering this Friday Read More »
Cyber security body in the UK cautions that scammers are becoming increasingly sophisticated and AI makes dodgy deals harder to detect.
Black Friday becoming Black Fraud Day consumers are being warned Read More »
More people also took advantage of deals to buy everyday items, rather than spending on big-ticket luxury goods.
SA consumers shopped around more and spent less on Black Friday Read More »
Consumers not replacing large appliances, but sales of small domestic appliances may enjoy an uptick. Clothing to show biggest gain.
Black Friday to provide a useful boost for SA’s struggling retailers Read More »
Felicite Nson comes to the role with an extensive marketing background gained in various markets such as Cameroon, Kenya and Ethiopia.
Time for Africa’s retailers to refine their Black Friday strategies Read More »
In-store purchasing remains notably more popular than online shopping, but with virtual card usage on the rise.
Consumers are more savvy and have tighter purse strings, so brands must be on their game, offer value and avoid cheap tricks.
