Retail Strategy – African Marketing Confederation

Moroccan retailer Marjane unveils ambitious new smaller-stores plan

Marjane City concept adapts its offerings to fit local neighbourhood preferences, rather than focusing solely on low prices.

More outlets open to give Zimbabwean consumers access to low-cost new clothes and take on the growing second-hand apparel market.

Losses for the nine-month period from January-September 2024 increased by 328%. Cost of raw material imports a big factor.

Botswana-based supermarket group says it is ‘evaluating’ operations in Zimbabwe, where it has 30 outlets and employs more than 1,000 people.

Nespresso is a popular brand in the West African country and Prosuma Group says it has sold nine million capsules to date.

O&L group plans to strike out on its own in the tightly contested Namibian grocery retail sector once the Pick n Pay notice period ends.

Researchers embed sensors into in-store displays for real-time reporting of where and how they’re being used – with worrying results.

Carrefour franchise partner in francophone West Africa opens its first Senegalese outlet outside the capital city of Dakar.

JD Sports is partnering with South Africa’s The Foschini Group in a move that may give it access to various African markets.

Kenyan market leader now has 105 outlets, versus the 60 stores of close supermarket rival, Quickmart.