BUSINESS STRATEGY

First Carrefour supermarket opens in Democratic Republic of Congo

By our African Marketing Confederation News Team | 2025

Multinational French retail group is partnering with a DRC-based conglomerate, which is rebranding its stores.

Carrefour, the French-based supermarket giant, has opened its first store in the DRC in partnership with Hyper Psaro, a local company with wide-ranging business interests in the country. 

Carrefour

Photo: Carrefour

Hyper Psaro operates six supermarkets in the cities of Kinshasa and Lubumbashi and, with time, all will be converted into Carrefour-branded outlets. The newly opened store is located in Kinshasa and offers consumers more than 6,300 stock-keeping units (SKUs) covering both food and non-food categories. 

 

Hyper Psaro’s outlets have typically stocked products imported from the EU, South Africa, other African countries, the USA, Latin America and Asia. The fresh food sold in its stores is transported every week by plane from Europe. 

 

The Democratic Republic of Congo has had no international supermarket brand since South Africa’s Shoprite group left the country in late 2022.   

 

Carrefour is a major player in Africa 

 

Carrefour has a strong presence in Africa, with more than 500 branded stores in various countries. These include Kenya, Uganda, Côte d’Ivoire, Nigeria, Ghana, Cameroon, Congo, Gabon, Senegal and Egypt. 

 

Hyper Psaro Group was founded in the Democratic Republic of Congo in 1992 in Lubumbashi. Currently, it has offices in Lubumbashi and Kinshasa. It describes itself as a leader in the import and distribution of fuels and lubricants.  

 

It is also active in the production, import and trade of goods and in restaurants and catering: Chicken Inn, Galito’s, Pizza Inn, Roco Mamas and Creamy Inn in Kinshasa, Lubumbashi and Kolwezi. It employs around 3,000 people according to its website. 

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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.