Fear of selling radical innovations can doom salespeople to failure
March 27, 2026
Study finds that redefining the sales role from solo expert to collaborative problem-solver is vital with innovative products.
LATEST news
Nominations closing for SA’s top marketing and supply chain pros
March 26, 2026
IMM Institute’s Excellence Awards honour country’s best in marketing, supply chain and business leadership. Nominations close soon.
Unilever Foods appoints social-first agency to drive influencer strategy
March 26, 2026
Company is ‘leaning strongly into creators who can help our stories travel further, feel more authentic and resonate more deeply’.
Nigeria secures financing to upgrade two of its busiest major seaports
March 25, 2026
The project will fund upgrades to the Lagos Port Complex in Apapa and the Tincan Island Port Complex, which together handle the majority of Nigeria’s maritime trade.
Sprite soft drink brand and America’s NBA announce global partnership
March 25, 2026
Under the new agreement, Sprite will have a brand presence at games, as well as the NBA’s global activations and fan-engagement activities.
Twinings Ovaltine invests in first manufacturing plant in Nigeria
March 24, 2026
New facility should help reduce supply chain costs, cope with foreign exchange shortages and penetrate regional markets more effectively.
EABL appoints AJ Michira as Group Marketing and Innovations Director
March 24, 2026
She will play a central role in driving marketing innovation, strengthening brand portfolios and deepening consumer engagement.
Historic Alliance: African Marketing, Supply Chain, and Technology Confederations Launch
March 23, 2026
Three leading African bodies – AMC, ASCON, and TICON Africa – launch a landmark joint conference set for September.
Global hotel group renews its commitment to developing African tourism
March 23, 2026
Ethiopia, Tanzania, Egypt and Morocco are showing strong tourism potential. North Africa, in particular, has development momentum.
Ghana’s CIMG partners with university to redefine student journey
March 23, 2026
Agreement highlights need to strengthen collaboration between academia and professional bodies to build capacity in the marketing industry.
SA’s Spar supermarket group announces a voluntary severance programme
March 20, 2026
Shedding of staff forms part of a turnaround strategy for the retailer, as it seeks to strengthen its performance in Southern Africa.
Gen Z leads when holding organisations to account for greenwashing
March 20, 2026
Generation Z consumers will construct a brand’s reputation, based on what it does or doesn’t do for the environment.
New Zealand bank throws the agency cat among the advertising pigeons
March 19, 2026
Westpac NZ has fired its trio of high-profile agency partners and instead opted for a new, bespoke, agency model.
International footwear retailer Birkenstock continues SA expansion
March 19, 2026
Iconic German-based brand opens more new outlets at upmarket locations in Johannesburg and Polokwane.
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