An overly loud ad that woke up a sleeping infant has led to a law that puts limits on how loud advertisements on streaming services can be.
Amamkele Lithemba Qamata joined brand ambassadors from around the world at high-profile public show during Paris Fashion Week.
If you want to win on the continent as a marketer, don’t just scale. Localise, adapt your strategies and stay close to the consumer.
The latest issue of Strategic Marketing for Africa, the magazine for deep-thinking African marketing professionals, is now available.
Andreas von Paleske confirmed as retail group’s Chief Executive Officer, replacing visionary founder David Kimani at the helm.
He will oversee advertising and sponsorship sales, as well as alternative revenue streams, partnerships and commercial opportunities.
Self-service checkout system and robotic assistant to help customers navigate store installed at revamped flagship outlet in Windhoek.
Stores targeted over unregistered and incorrectly labelled food items, and for illegally prescribing and selling harmful health products.
Awards event honours the country’s top marketing achievers and plays a key role in setting the national marketing agenda.
Membership of the Network of International Business Schools opens new opportunities, including access to international research collaborations.
Taazima Kala, GM of a Gaborone-based public relations agency, elected as a Fellow of the Chartered Institute of Public Relations.
Study reveals the choices households are making between supermarkets and ‘spaza’ shops, and how trust and value shape decisions.
Communications group says recent strategic appointments emphasise its ambition to accelerate growth across the continent.
In 2025, marketing in Africa is evolving fast. Mobile, social commerce, AI, and sustainability are redefining connections with consumers, while cultural sensitivity and pan-African integration are key for businesses to stay relevant.
Free monthly marketing news, articles, events and publication release notifications.