EXECUTIVE APPOINTMENTS

Nigeria’s AXA Mansard appoints Adebola Surakat as new marketing head

By our African Marketing Confederation News Team | 2024

Highly experienced company executive will leverage her varied industry background in new role as Chief Marketing Officer.

AXA Mansard Plc, a leading Nigerian-based insurance company, has appointed Adebola Surakat as its new Chief Marketing Officer.

In her new role as CMO, she will be responsible for the strategic direction of the brand’s marketing, communication and sustainability programmes in line with AXA’s strategic drivers and positioning.

Adebola Surakat. Photo: LinkedIn

The company believes Surakat’s extensive experience in the insurance industry and her technical expertise in key operational areas of the business will drive its ambition to simplify insurance and increase adoption.

“With a remarkable career at AXA Mansard spanning over 19 years, Adebola has consistently demonstrated her expertise and leadership across various roles,” the insurer says in a media statement. “Throughout her career … Adebola has held pivotal roles that have shaped her comprehensive understanding of the insurance landscape.”

Filled various executive roles across the business

Most recently, she served as the Chief Fulfilment Officer, responsible for claims administration and the development of micro-insurance technical processes. Her previous roles include being Head of Claims Services, Reinsurance, Technical Risk Survey, and Fraud and Insurance Procurement.

Reacting to her appointment as CMO, Surakat shares her vision, saying, “I aim to leverage my years of experience and deep understanding of the market dynamics to define and implement marketing strategies that drive sustainable growth for AXA Mansard”.

She continues: “I am excited to work with our team of dynamic professionals to enhance our customer experience and improve our processes and digital footprint to consolidate our leadership and strong market position.”

Surakat holds an MBA from the University of Roehampton, London, and a B.Sc. in Accounting from Olabisi Onabanjo University, Ago-Iwoye. She has also completed various professional certifications.

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