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Inspiring brands

Inspiring brands

Researchers from ad agency Wunderman Thompson say their findings prove a strong correlation between inspiration and a brand’s growth.

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Brand ambassadors

Brand ambassadors

Isuzu reaches agreement with Kgothatso ‘KG’ Montjane to be a brand ambassador for its newly launched MU-X seven-seater SUV.

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Shopping trends

Shopping trends

Stockpiling during last year’s initial lockdown boosted shopper uptake of private labels, a trend that sems to be continuing.

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Advertising Awards

Advertising Awards

After a Covid-enforced break from its traditional home on the French Riviera, the global industry awards will make a 2022 comeback.

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Marketer job roles

Marketer job roles

Digital marketing is the number one responsibility reported by marketers, superseding a dominant historic focus on brand-related activities.

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Consumer Trends

Consumer Trends

Latest research finds that South African shoppers are spending more on snacks and that snacking habits are changing.

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New business

New Business

TMI Media adds giant Sanlam and Santam brands to its client portfolio after a five-month pitch process involving multiple agencies.

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