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INDUSTRY APPOINTMENTS
By our News Team | 2023
Experienced as an account lead and strategist, Chishimba Musonda takes over the reins of the business she joined in 2020.
Dentsu Africa has announced the appointment of Chishimba Musonda as the new Managing Director for Dentsu Zambia. She takes up her new role on 1 January 2024.
In her new position, she will lead and support the regional management team to strategically develop Dentsu Zambia, delivering excellence and driving business growth, transformation and unlocking the full potential of the business.
Chishimba Musonda. Photo credit: Dentsu Africa
Musonda joined the company in 2020 as account lead and strategist. With over a decade of industry experience, she has specialised in fine-tuning media campaigns across a spectrum of sectors, including FMCG, banking, telecommunications, devices and beverages.
Her clients have included Absa, ABinBev, MTN, Airtel, Pepsi, Shoprite, Betway, BoZ, Unilever, Nestlé and Mastercard.
Commenting on her promotion, Musonda says: “As I step into the role of managing director, I am thrilled to lead with a vision focused on nurturing growth, fostering innovation, upholding diligence, and maintaining an unwavering commitment to excellence.
Pivotal chapter in her professional journey
“This appointment signifies a pivotal chapter in my professional journey, and I am eager to contribute to the continued success of our teams in Zambia and across the region, as well as the overall prosperity of the organisation.”
Says Lana Marais, Group Operation Director for Dentsu Africa: “Chishimba brings unsurpassed experience and passion for the industry, and I am confident [that], with her leading the charge in Dentsu Zambia, she will step-change the norm and accelerate growth in the market through innovation and helping our clients plan and predict for a dynamic future.
“She is a highly respected leader, not only in Zambia, but across the Dentsu network, and this promotion signals our intention to continue to invest in talent across the region.”
Headquartered in Tokyo, Japan, Dentsu is one of the world’s largest advertising and public relations networks.

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