A.M.C. MEMBER NEWS

Exciting new developments for Uganda Marketers Society announced

By our African Marketing Confederation News Team | 2025

UMS renews its partnership with CIM, launches an e-magazine and unveils details of its upcoming CMO Breakfast in Kampala.

The Uganda Marketers Society (UMS) has announced the renewal of its partnership with The Chartered Institute of Marketing (CIM), the world’s leading professional marketing body.  

 

This renewed partnership became effective in February 2025 and reaffirms the commitment of both organisations to advancing the marketing profession for the benefit of marketing professionals, businesses, and society in Uganda and the United Kingdom for the global business impact. 

 

A public announcement was made by UMS President, Charity Winnie Kamusiime Asiimwe, during a press conference last week.  

The launch edition of the new UMS magazine

“The renewal of this partnership with CIM is proof to the success of our collaboration over the past engagement,” she said. “Together, we have made significant strides in elevating the marketing profession in Uganda, and we look forward to building on this foundation to create even greater opportunities for our members.” 

 

The renewed collaboration between UMS and CIM will focus on key areas to advance the marketing profession, including developing aligned pathways for professional marketers to obtain membership in both organisations and recognising specific membership grades with evidence for entry onto agreed levels.  

 

Both organisations will prioritise cascading research and content to enhance awareness and reach across Uganda and the UK, while also undertaking joint research projects where feasible. 

 

Additionally, UMS and CIM will continue to support events that drive unity and collaboration within the marketing community.  

 

Discussing the partnership, Chris Daly, Chief Executive at CIM, said: “We are excited to renew our partnership with the Uganda Marketers Society. This collaboration has been instrumental in advancing the marketing profession in Uganda, and we are committed to continuing our joint efforts to promote excellence and create opportunities for marketers in both regions.” 

 

E-magazine launched 

 

During the same press conference, the UMS unveiled the launch edition of if new bi-annual e-magazine.

 

Its launch edition outlines the role of the Uganda Marketers Society and its aims, objectives and initiatives. There is also coverage of key UMS events, as well as UMS involvement in the 2024 AMC Marketing Forum held in Mombasa. 

 

Other articles include a discussion around Women in Marketing, a look at the key competencies required of marketers, and an overview of the OOH industry in Kampala.  

 

CMO Breakfast 

 

The press conference also saw the launch of the upcoming UMS CMO Breakfast. Themed ‘The Leadership Leap; Positioning yourself for the boardroom’, it is scheduled for 25th April at the Serena Hotel in Kampala. 

 

This exclusive event will bring together Chief Marketing Officers and senior marketing professionals who, together with CEOs and other business leaders, will explore strategies for advancing into top executive roles and shaping business leadership.

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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.