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OOH MEDIA

World out-of-home body opens registrations for first Africa Forum

By our News Team | 2023

March 2024 event will be the first in-person WOO event to take place on the continent and follows successful Asia regional gathering. 

The World Out of Home Organisation (WOO) has confirmed that registrations are now open for its first in-person Africa Regional Forum, which will be held in Cape Town, South Africa. 

 

This event is set to take place from Monday, 11 March 2024 to Wednesday, 13 March 2024 and marks the first time that the WOO is staging an in-person activity in Africa.

OOH Media

Photo by Iveta Žižková from Pexels

It follows a successful APAC regional Forum in Bali, Indonesia earlier this month and an online Africa event in 2022. The recent Bali Forum attracted a record 350 delegates for a WOO regional event.

 

The first Africa Forum will take place in the five-star Westin Cape Town hotel in the shadow of Table Mountain and overlooking Table Bay.

 

Regional forums have been transformative

 

“Our regional Forums have transformed the way WOO communicates with, and on behalf of, the wider OOH world, and we expect our newly announced Africa Forum to bring still more people into the WOO family,” says its President, Tom Goddard.

 

“Africa is a tremendously important market, with OOH playing a major role in the wider media market. Our online event in 2022 received great support, and going to Cape Town in person early in 2024 realises a big ambition for our organisation.”

 

Says Simon Wall, CEO of South Africa’s Tractor Media Holdings, a major OOH player based in the city: “The resurgence of Cape Town’s economy post-Covid has been remarkable, and we are genuinely honoured by WOO’s choice of Cape Town as the inaugural location for their Africa Forum. 

 

“Our city is home to some of the most forward-thinking tech and advertising businesses, making it the perfect setting to convene Africa’s leading minds in these sectors.”

 

“This decision reflects the Mother City’s ambitious positioning, emphasising its stature not merely as a world-class economic hub but also as an extraordinary location for the exchange of ideas and contacts.”

 

You can find out more about the WOO Africa Forum here.

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    Dr Kin Kariisa

    Group CEO - Next Media

    Dr. Kin Kariisa is an extraordinary force at the helm of Next Media Services, a conglomerate encompassing NBS TV, Nile Post, Sanyuka TV, Next Radio, Salam TV, Next Communication, Next Productions, and an array of other influential enterprises. His dynamic role as Chief Executive Officer exemplifies his unwavering commitment to shaping media, business, and community landscapes.
    With an esteemed academic journey, Dr. Kariisa’s accolades include an Honorary PhD in exemplary community service from the United Graduate College inTexas, an MBA from United States International University in Nairobi, Kenya, a Master’s degree in Computer Engineering from Huazong University in China, and a Bachelor’s degree in Statistics from Makerere University.
    Dr. Kariisa pursued PhD research in Computer Security and Identity Management at Security of Systems Group, Radboud University in Nijmegen, Netherlands. As a dynamic educator, he has shared his expertise as a lecturer of e-Government and Information Security at both Makerere University and Radboud University.

    Dr Kin did his PhD research in Computer Security and Identity Management at Security of Systems Group, Radbond University in Nigmegen, Netherlands. He previously served as a lecturer of e-Government and Information Security at Makerere University in Kampala, Uganda and Radbond University in Netherlands.

    Dr Kin did his postgraduate courses in Strategic Business Management, Strategic Leadership Communication and Strategies for Leading Successful Change Initiatives at Harvard University, Boston USA.

    • Other current and previous roles played by Dr Kin Kariisa:
    • Lecturer of e-Government and Information Security to graduate students at Makerere University, Kampala and Radbond University in the Netherlands
    • Director of Eco Bank Uganda Limited, one of the largest banks in Africa
    • Chairman of the National Association of Broadcasters, an umbrella industry association for all Television, Radio and online broadcasters in Uganda.
    • Chairman of Board of Directors of Nile Hotel International, that owns the leading hotel in Uganda, Kampala Serena Hotel.
    • Chairman of Board of Directors of Soliton Telmec Uganda, the leading telecom company in Optic fibre business managing over 80% of optic fibre in Uganda.