Business Strategy
Changes that consumer-facing businesses make in the new Covid world must be rooted in trusted data and up-to-the-moment forecasts: GfK boss.
Business Strategy
Business Strategy
Academics find that using the freemium approach tends to benefit the market leaders only. Other companies are worse off.
Business Strategy
Company with some of the world’s best-known FMCG brands is under pressure after delivering poor business performance last year.
BUSINESS STRATEGY
Africa Communications Media Group sells majority stake to Marco, which has a strong presence in North Africa.