Pick n Pay CEO quits suddenly as retailer racks up major losses
Pieter Boone steps down after a short tenure and is being replaced by Sean Summers, who was CEO until 2007.
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How valuable are online product recommendations to consumers?
Study sets out to determine how valuable product recommendation systems are to online shoppers, rather than the retailer.
Superstar Rihanna teams up for second time with sportswear icon Puma
Singer-songwriter and global sporting brand have a history of launching disruptive fashion takes on sport styles.
Africa’s growing number of young consumers seeking trustworthy brands
Digital innovations by businesses on the continent will fail unless they are accompanied by high levels of customer trust, study finds.
Many choose the liberty of joy over the shackles of gloom
Wars. Inflation. Infrastructure failure. In spite of difficult times, consumers are making a conscious decision to choose ‘Joy’.
Don’t let old lists and bad habits creep into your email campaigns
The most effective strategy to boost email results is email list segmentation. Also test each mail beforehand and avoid bombarding people.
Few CMOs think their marketing investments position them properly
As tougher times bite, only 10% of CMOs believe their marketing investments will enable them to emerge better off than their competitors.
Shoprite and Glovo team up in Nigeria for new customer offering
Alliance offers a simple, fast and convenient experience for consumers to buy groceries online, with orders being delivered within an hour.
How the ‘benign envy’ of influencers can drive online purchases
Consumer must feel that buying the product will somehow elevate them so that they sit more squarely alongside the influencer they follow.
How do consumers make online shopping choices? The mouse tells all
What are the key things that people consider before buying online? Researchers find that the computer mouse holds important clues.
