Airtel Africa names Publicis Groupe Africa as marketing partner
May 19, 2025
Advertising and public relations company will provide support to Airtel in 12 of its 14 African markets.
LATEST news
Prominent billboard reminds opposing fans of Liverpool’s dominance
May 19, 2025
Liverpool-supporting media group pokes fun at Manchester United with mischievous OOH activation within sight of United’s stadium.
Ghana gears up: Labadi Beach Hotel welcomes Africa’s top marketers & tech innovators
May 19, 2025
This strategic collaboration, marks a significant milestone in the buildup to Africa’s most influential gathering of marketing, technology, and business professionals. With its world-class facilities, exceptional service, and picturesque beachfront setting, Labadi Beach Hotel provides the ideal backdrop for a conference that promises meaningful dialogue, groundbreaking insights, and transformative industry collaborations.
Labadi Beach Hotel Hosts AMC and TICON Africa Conference 2025
May 19, 2025
The African Marketing Confederation (AMC) and Technology Information Confederation Africa (TICON Africa) have partnered with Labadi Beach Hotel to host the AMC & TICON Africa Conference, scheduled from Wednesday, 20th to Friday, 22nd August 2025 in Accra, Ghana.
All systems go for marketing and tech conferences being held in Ghana
May 16, 2025
Excitement and anticipation in Accra at launch event for AMC Conference 2025 and 2025 TICON Africa Conference.
Latest magazine discusses high-level insights for Africa’s marketers
May 16, 2025
The latest issue of Strategic Marketing for Africa, the magazine for deep-thinking African marketing professionals, is now available.
Lindsey Rayner appointed Managing Director of marketing agency Levergy
May 15, 2025
She brings extensive experience as a senior agency executive and has a particular interest in sports sponsorship and passion-led marketing
The marketing currency that’s far more valuable than money
May 15, 2025
Why attention is the ultimate currency in a world of endless distractions – and how to make it work for your brand.
Gathering of Ethiopian marketers discusses Africa’s marketing trends
May 14, 2025
Africa is changing rapidly, so the continent’s marketers must work to shape trends and not merely react to them, Addis Ababa event hears.
PR company Edelman unveils new pan-African regional advisory service
May 14, 2025
New business offering to be steered by senior executives in four regions and will provide high-level support to clients.
Zimbabwe aims to seize emerging European coffee export opportunity
May 13, 2025
Rising demand in key European markets for specialty grade beans that are ethically sourced could boost Zim’s coffee industry.
How the metaverse is changing consumer engagement and blurring lines
May 13, 2025
Study examines emergence of virtual representations of individuals, which are blurring the lines between physical and digital identities.
Volkswagen Group Africa continues creative partnership with Ogilvy
May 12, 2025
Ogilvy presented a “unique partner model” during an 11-month pitch process involving 15-plus agencies and multiple rounds of presentations.
Poor cold chain logistics resulting in massive food wastage in Africa
May 12, 2025
Nigeria reportedly has less than 4% of its cold chain capacity requirement. Much of Africa faces a similar challenge.
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