Uganda’s marketers share important insights at annual fireside chat
December 13, 2024
Event brought together marketers and business leaders to discuss topics and derive insights aimed at enhancing business growth.
LATEST news
Study finds ways to reduce consumer demand for counterfeit luxury goods
December 13, 2024
Luxury brands may benefit from including more educational elements about their brand history and craftsmanship in their marketing messaging.
Boost your marketing career in 2025 with the AMC’s short courses
December 12, 2024
Confederation has fast-paced online Express Courses you can complete in a week, to in-depth studies taking up to 10 months.
Meet Generation Alpha, the fun and feisty new kids in town
December 12, 2024
Generation Alpha promises to be tech-savvy, opinionated and socially influential. How can Africa’s marketers grow with them?
Out now! New issue brings latest insights for Africa’s marketers
December 11, 2024
Issue 4 2024 of Strategic Marketing for Africa, the magazine for deep-thinking industry professionals, provides latest in-depth insights.
Study advises how brands should address growing consumer scepticism
December 11, 2024
It’s not just about brands sharing extensive information, but about being open and providing well-explained, evidence-based information.
Tobi Adeniyi appointed as Managing Director of Unilever Nigeria
December 10, 2024
Adeniyi has been with Unilever since 2009 and has served in various markets including Singapore, the Philippines and Indonesia.
World’s marketers showing highest level of optimism in three years
December 10, 2024
Two-thirds think 2025 will bring better trading conditions, although few believe that budgets will increase in the year ahead.
AMC flies the flag for Africa at Asia Marketing Federation events
December 9, 2024
African Marketing Confederation is an honoured guest at World Marketing Forum in Philippines and at AGM of Asian marketing body.
Elizabeth Mokwena named Jury President for 2025 Bookmark Awards
December 9, 2024
Seasoned pan-African brand builder with Unilever honoured to assist the IAB South Africa in ‘a redemptive year for our industry’.
European and African bodies join forces to advance global marketing
December 9, 2024
As marketing evolves, the partnership will play a crucial role in equipping professionals with the expertise to succeed in the digital age.
Leverage AI’s potential, but with ethical practices, marketers told
December 9, 2024
CIMG President emphasises the ethical implications of AI usage, urging marketers to uphold privacy, transparency and integrity.
Supermarket group Choppies confirms its exit from Zimbabwean market
December 5, 2024
Chain has 30 stores and more than 1,000 staff in the country. It hopes to find a buyer for the local operations.
Provit Chemmani named CEO of advertising and media agency Havas Africa
December 5, 2024
He brings a track record of driving growth, with a remit to redefine the agency’s presence across the continent of ‘boundless potential’.
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