News Articles – African Marketing Confederation

SA’s top marketers and supply chain professionals to be honoured

February 4, 2025

IMM Institute’s glamorous gala dinner and excellence awards evening in March promises to be a highlight on the local calendar.

Coca-Cola opens a new $31-million production facility near Cairo

February 4, 2025

Upgrade of production in Egypt comes at a time when US brands are being boycotted by local consumers due to the conflict in Gaza.

Unilever Nigeria delivers improved performance despite tough market

February 3, 2025

Decision in 2023 to discontinue operations in its homecare and skin-cleansing categories helps local subsidiary’s performance in 2024.

Boost your marketing career in 2025 with the AMC’s short courses

February 3, 2025

Confederation has fast-paced online Express Courses you can complete in a week, to in-depth studies taking up to 10 months.

Ethiopian body hosts leadership and creativity lessons from Yaw Nsarkoh

January 31, 2025

African marketer and business leader to present a webinar on Leadership and Creativity for the Ethiopian Marketing Professionals’ Association.

Sharleen James becomes Managing Director of Razor Public Relations

January 31, 2025

Highly acclaimed industry executive joins from Accenture Song. Razor co-founder Dustin Chick steps up to new CEO role.

How emphasising brand ownership by a particular group creates empathy

January 30, 2025

Promoting ownership by minorities or disadvantaged groups impacts consumer perceptions, especially during crises, study finds.

Diageo sells majority stake in Guinness Ghana Breweries to Castel

January 30, 2025

Ongoing move to an ‘asset-light’ business model minimises ownership of physical assets and focuses on brand management and marketing.

Ipsos study finds health and mental wellbeing are a priority – mostly

January 29, 2025

In some instances, Africans are ahead of the global curve when it comes to seeking a healthier lifestyle and expecting to live longer.

Is West Africa’s ancient fonio grain destined for global stardom?

January 29, 2025

It’s 5,000 years old but mostly unknown outside West Africa. Now, thanks partly to an American brewmaster, fonio’s star is on the rise.

Global consumers prioritise spending on health and wellbeing – report

January 28, 2025

Increasingly, people want to find more balance and are seeking self-knowledge, discovery and new lifestyle choices, annual VML study finds.

Malawi’s marketing and IT bodies agree on future collaborations

January 28, 2025

Organisations sign a memorandum of understanding to work together on training and skills development programmes.

Nedbank banking group appoints new consumer public relations agency

January 27, 2025

Partnership with DNA Brand Architects aligns with bank’s ‘commitment to impactful communication and meaningful engagement’.

Hyatt hotel group wants to tap into potential of Kenya’s MICE sector