Prominent English Premier League soccer club brings official standalone retail stores to the region for the first time.
First official Liverpool FC retail stores are opening in Africa Read More »
Latest Chocolate Scorecard reveals uneven progress and gaps in retailer accountability and transparency in cocoa sustainability.
Global report shows retailers still falling short on sustainable chocolate Read More »
Shoppers are not returning to old habits – they’re redefining them. And affordability is still the single biggest decision driver.
Ghana’s consumers are coming back, but it’s a cautious return Read More »
Inefficiencies in South Africa’s state-run rail system have been a major constraint on economic growth over the past decade.
Private operators set to revitalise SA’s struggling rail network? Read More »
IMM Institute hosts annual Excellence Awards in Johannesburg, honouring top marketers, marketing teams and industry up-and-comers.
Sydney Mbhele named Marketer of the Year at IMM Institute annual awards Read More »
Good for business, but bad for kids? Researchers concerned about ‘invasive reach and powerful influence of digital marketing techniques’.
Junk food campaigns targeting children through digital marketing Read More »
Epic watch party-themed campaign for the upcoming FIFA World Cup features major international soccer stars and a touch of Hollywood.
Lay’s World Cup marketing strategy focuses on fan fun and togetherness Read More »
Despite income gains, financial pressure remains visible in consumer behaviour, latest data from the Marketing Research Foundation reveals.
Cost of groceries the primary worry for almost half of SA consumers Read More »
Three new facilities in Harare significantly expand domestic production capacity in cereals, pasta and biscuits.
National Foods Holdings expands food-processing capacity in Zimbabwe Read More »
What makes brands successful in Africa? A summary of the award-winning paper presented at Esomar’s first conference in Africa.
Cracking the Africa Code: The functional path to market leadership Read More »
