
Kenya’s key trends come under the spotlight in research report
Country’s rapidly evolving consumer trends are not a moment of transition. Rather, they represent a complete reset.

Country’s rapidly evolving consumer trends are not a moment of transition. Rather, they represent a complete reset.

Marc Jury will be leveraging decades of leadership experience in the sports, media and broadcasting industries in his new role as CEO.

Researchers believe using child influencers violates children’s fundamental rights and industry urgently requires regulation and reform.

Beverage giant says it’s part of an ‘asset-light’ strategy. Some commentators believe it reflects short-termism that Coke may regret.

Visits to senior bankers underscored the power of partnership and the important role of marketing in national transformation.

The latest issue of Strategic Marketing for Africa, the magazine for deep-thinking African marketing professionals, is now available.

Awards will provide a vital feedback loop for brands to measure their performance through the eyes of Malawian consumers.

CM(A) is a high-level pan-African professional designation awarded to senior marketers in recognition of their experiences and skills.

Energising Africa’s tourism marketing efforts high on the agenda as AMC and national tourism marketing bodies plan UN Tourism collaboration.

Deeper, better and more efficient ports will help Africa to grow its international trade capability and create more export opportunities.

Members of the Institute of Marketing in Malawi bring winter warmth as part of their annual Keep a Soul Warm campaign.
AMC’s glittering annual awards event honours marketing excellence and the campaigns and that are shaping the continent’s marketing future.

The latest issue of Strategic Marketing for Africa, the magazine for deep-thinking African marketing professionals, is now available.

Deal given the go-ahead by SA’s Competition Tribunal. Canal+ will thus have a strong footprint across English and Francophone Africa
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