East Africa’s Java House unveils a new outlet concept in Nairobi
On-the-Go stores will extend the brand and be located on TotalEnergies service station forecourts to cater to motorists and busy consumers.
On-the-Go stores will extend the brand and be located on TotalEnergies service station forecourts to cater to motorists and busy consumers.
As rugby fans liken the SA national team’s alternative kit to the Checkers Sixty60 e-commerce platform, the brand seizes the opportunity.
Sports apparel company renews an old partnership with Newcastle United as it further cements its presence in top soccer competitions.
New logo and packaging design, a pop-up New York City diner, increased content marketing, and new commercials are all part of the fun.
Company’s ability to meet evolving consumer preferences and stay ahead of trends has been a driving force behind its continued brand growth.
Metric goes beyond the transactional, to ‘having a shared perspective of the world and an understanding of the true value the brand provides’.
Papa John’s, which already operates in more than 5,500 outlets in 60 countries, now has Kenya and Uganda in its sights.
Checkers Sixty60 service releases its own range of toys to appeal to children of its growing customer base.
Media event in Lagos unveils Nollywood brand ambassador and premium brand strategy for Korect Bitters, which joins a host of competitors.
A fifth of the brands in the 2023 ranking grew by finding new ways to build value, despite challenging market conditions.