
African e-commerce platform Jumia announces exit from Algerian market
The latest market departure is part of a broader geographic recalibration aimed at improving efficiency, company says.

The latest market departure is part of a broader geographic recalibration aimed at improving efficiency, company says.

AI-powered tools giving PR teams concrete ways to improve operational efficiency and gain the insight needed to measure brand performance.

Subtle differences in language can shape how consumers make certain time-focused buying decisions, Canadian researchers say.

Lorraine De Graaff, who has been with the company since 2019, to lead the group marketing and research and development function.

Researchers examine the pros and cons for retailers of putting the newest prepared foods at the front of shelves, rather than at the back.

High-impact executive programme is designed to equip business leaders and entrepreneurs with advanced marketing expertise.

Ansa Leighton-Buys and Matthew Landon join agency to add ‘significant depth’ to its transformation expertise in the region.

Bill to be debated in parliament will likely include restrictions on broadcast times, sponsorships and promotional activities.

Gugu Mthembu joins a lineup of 27 jury presidents, all regarded as leaders in the international advertising and marketing industry.

Strategic Marketing for Africa is the industry leading magazine for deep-thinking African marketing professionals.

New study helps marketing researchers to understand what is top of mind when consumers are making purchasing decisions.

Latest investment by the soft drink giant will boost production, strengthen supply chains and enhance workforce training.

Otte joins from Kantar, where she most recently served as Chief Client & Commercial Officer for the Insights Division in South Africa.

The second-largest international retailer in the North African country plans to open eight more stores during 2026.
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